Guerilla Marketing Strategies

Related Program Areas: Marketing
Related Certificates:Certificate in Marketing

Course Description:

This course explores ways and techniques to get your message and products to non traditional audiences by exploring models, case studies and strategies utilized by industry experts.

Objectives:

  • Learn new tools that will help you develop an attention grabbing marketing campaign
  • Discover techniques which will enable you to tap into non traditional markets
  • Investigate re- branding methodologies for your product or service
  • Learn cutting edge strategies that will aid you to think of ways to increase your market share

Registration for this course has expired. For more information on this course and when it will be offered again, please click here to contact the program manager.

Location:
Clarendon Campus
Room 229

Tuition:
$850

Class Meets:
Tuesdays 5:30 pm - 9:30 pm

Continuing Education Units:
1.6 CEUs

Faculty:
Michele Joseph, MBA

Spring 2008

Register Here

Location:
Clarendon Campus
Room 230

Tuition:
$850

Class Meets:
Mondays 5:30pm - 9:30pm

Continuing Education Units:
1.6 CEUs

Faculty:
Michele Joseph, MBA

Georgetown University
School of Continuing Studies
Box 571006
Washington, DC 20057
(202) 687-8700
Georgetown University
Center for Continuing and Professional Education
3101 Wilson Boulevard, Suite 200
Arlington, VA 22201
(202) 687-7000