Michele Joseph, MBA
Michele Joseph is the president of klick consultants LLC, a Silver Spring Maryland based marketing consultancy which builds and sustains customer loyalty among businesses experiencing transition. Ms. Joseph has nearly two decades of experience in marketing and brand management for Fortune 1000 companies.
As a consultant, Ms. Joseph facilitated the National Customer Positioning Planning Sessions for the Army Contracting Agency (ACA). During the sessions, she assessed ACA procedures and policies, and evaluated customer service through the ACA Contracting Life Cycle Analysis. In addition, Ms. Joseph partnered with the corporate brand management group of former Bell Atlantic and GTE to implement the Verizon Communications brand over an 18 month horizon. She has also worked as the strategic marketing representative for the Government Systems division of Silicon Graphics, Inc. where she developed successful target marketing initiatives for DIA, DISA, NSA and Lockheed Martin. While at Microsoft, she functioned as the advertising consultant for the launch of version 3.0 of Sidewalk.com online directory. Lastly, as part of her seven-year tenure in New York City, she coordinated the "Let Yourself Go" promotional campaign for the Bermuda Tourist Board sponsored by Food and Wine Magazine, a subsidiary of American Express.
Ms. Joseph attained her MBA from the McDonough School of Business at Georgetown University, and her Bachelor of Science in Biology from Catholic University of America. Between her undergraduate and graduate degrees, she modeled with Wilhelmina Modeling Management in New York. Before she entered graduate school in 1993, she established and sustained her profitable fashion and runway model business through relationship marketing with twenty-two clients. She grew her sole proprietorship to seven states and three European countries by negotiating rates and contracts with clients such as Liz Claiborne, Nordstrom's, Claude Montana, and Chanel. While in New York, Joseph partnered with a fellow model and launched a jewelry and scarf accessory business, Bernie of New York. Over the past fifteen years, the company has grown its revenues 200 % and the accessories are sold nationally in stores such as Nordstrom, Saks Fifth Avenue, and Neiman Marcus.
In 2003, Michele instructed graduate and undergraduate classes in marketing, strategy, and public relations at the University of Phoenix. Moreover, she was the guest lecturer at the Georgetown University Center for Professional Development Leadership Series and the George Washington University School of Business on the topics of Developing Your Personal Brand and Implementing a Global Brand, respectively. Ms. Joseph currently is an adjunct faculty member for the Center for Professional Development at Georgetown University.
In 2002, Ms. Joseph was elected as a board member for the Women Business Owners of Montgomery County Maryland (WBO-MC). During three of her five year commitment with WBO-MC, she accepted the role as the Partnership Ambassador and the Programs Speaker Coordinator. She was instrumental in attracting and retaining speakers such as Lillian Vernon and Maryland’s former First Lady Kendall Ehrlich to the WBO-MC Annual Gala. On behalf of the WBO-MC, she also facilitated partnerships with the National Lung Association of Maryland and with the National Women Chamber of Commerce.