The Digital Marketing Strategy Course is designed to introduce students to advanced concepts in multi-channel marketing in the digital environment. Students will be introduced to advanced strategies in email marketing, search engine optimization (SEO), search engine marketing (SEM), and social media marketing.
Upon completion of this course, successful students will be able to:
- Understand digital marketing strategies and advanced email marketing strategies.
- Identify and apply advanced search engine optimization (SEO), search engine marketing (SEM), and social media marketing strategies.
This course is an open enrollment course. No application is required and registration is available by clicking "Add to Cart" below.
Current students must register with their Georgetown NetID and password. New students must first create an account and password through the Student Portal prior to registration. After your account is created, you will receive your Georgetown NetID via email. When you have your Georgetown NetID and password, continue registration by clicking "Add to Cart", logging in, and following the steps to complete checkout. Course registration is complete when payment is processed and you receive a confirmation email.
Georgetown NetID Password Reset
If you have forgotten or do not have your Georgetown University NetID password, please contact the University Information Systems (UIS) 24/7 IT Helpdesk to have your password reset.
For more information or to speak with a program advisor, please complete the Request More Information Form, send an email to email@example.com, or call (202) 687-8700.